Relationship Manager – Retail Agriculture – Banking Sales


Job title: Relationship Manager – Retail Agriculture – Banking Sales

Company: Mintskill HR Solutions

Job description: Job PurposeAcquisition, enhancement and retention of customers by providing best possible services and being the dedicated point of contact for customers of Agri sector for working capital loans / Business loans.Sourcing and Business Generation:

  • Business scoping of geographical market for farming and rural community
  • Sourcing proposals from individual farmers/Co-operative societies/Rural Mandis & Markets/Kissan Clubs/ Farmer Producer Organizations etc for working capital loans.
  • Participation in rural melas/games/functions to look for new business avenues Market Update and Change in Product/Processes:
  • To keep an update with respect to market requirement, competition and customer banking behaviour.
  • To understand the changing dynamics in the market and propose amendments in various product offerings.
  • To be updated on changes in State Government law and policies and accordingly proposing amendment in processes.Relationship Building and Maintenance

Relationship Building and Maintenance

  • To liaison with new and existing customers for long term relationships for working capital loans
  • To be in constant touch with agro centres /rural Mandis/rural markets/Kissan clubs for maintaining and deepening existing relationships.
  • Addressing complaints received from customers within stipulated TAT. Delinquency/Rotation Recovery Support, Market information
  • To ensure minimal delinquency in portfolio with high level of control.
  • To monitor rotation of accounts
  • To avoid dropping of limit in customers account, ensure timely submission of documents likeLAD, CAM and others

Farmer Education and Capacity Building

  • To conduct village level farmer meetings and educate farmers on various products offered by bank
  • To make farmers aware of various aspects of banking and keep them informed about tools and technology for improving farm production.

Increased penetration and cross sell

  • Sell working capital loans to Clients into Agri commodities, Agriculture related business person and farmers.
  • Cross sell other asset and liability products
  • Promotion of digital platforms like Net Banking, Mobile Banking, PayZapp, Insta Alert, Smart Buy, Chill etc

Training and Development of SO/HBL

  • To utilize the sales resources (HBL/SO) for optimal sales support.
  • To groom supporting staff and enhancing their skills by imparting regular trainings for better customer dealing.
  • To monitor performance and counselling them for delivery

Relationship with Retail Branches and Other Stake holders

  • Liaise with Credit team to ensure clearance of proposal of business loans, working capital loans, other asset products.
  • To coordinate with Remedial team for all NPA cases and work towards recovery of the same
  • To coordinate with the local government bodies for Documentation and verification purposes
  • To coordinate with the local Operations team for disbursement
  • Liaise with Branch Banking team for providing best services to customers

RequirementsEducational Qualifications

  • Graduation (preferably Agri Business)
  • Post-Graduation MBA (preferably Agri Business)

Key Skills

  • Sales and Influencing Skills
  • Banking Product & Process Knowledge
  • Planning and Organizing Skills
  • Communication
  • Knowledge of Competition & Current trends in financial Industry.

Experience Required

  • Minimum experience of 1-3 years in a similar role or Sales experience in Seed companies, Fertilizer companies, Agri Product companies, Banks, Non Banking financial institutions etc.
  • Preferred from Banking / Financial Services.

Expected salary: Rs.900000 per year

Location: Bhiwani, Haryana – Pithoragarh, Uttarakhand

Job date: Tue, 08 Jul 2025 22:18:31 GMT

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